Category Archives: advertising

How to Advertise Effectively: Be the Path, Not the Obstruction

Date posted: September 10, 2013

Road in meadow

Imagine that a person is walking along a path and falls into a pit of quicksand. Every time they try to get out, they get buried deeper and deeper in the sand. Picture yourself standing on the edge of the pit with a rope. You could help them, but there’s twenty other people standing there […]

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